Did you know that one-third of annual giving occurs in December? And 12% happens the last three days of the year? It’s almost time for the annual giving season which drives billions of dollars for the nonprofit sector. Now is the time to start planning your end-of-the-year campaign! This webinar was hosted by Courtney Phelan, the National Wildlife Refuge Association’s Director of Development. With over a decade of nonprofit fundraising experience.
The webinar covered:
- Three steps to start your campaign
- Who do we solicit?
- How to write a good appeal
- What is Giving Tuesday?
- Thanking donors
- Goals and metrics
Below are links to the recording and other materials from the webinar:
A huge thank you to Courtney Phelan, for this presentation.