Training

 

FEBRUARY 2019


How to Keep All Those New Donors You Worked So Hard to Get
Thursday, February 14, 12:00 PM ET

Join fundraising master trainer, Chad Barger, CFRE, for a discussion on the importance of donor retention and learn simple, actionable steps that you can take to boost donor retention in your organization.


How to Create Winning Sponsorship Strategies
February 14, 1:00 PM

Event sponsors – you know you want them but aren’t quite sure how to get them. Sometimes they feel as elusive as a winning lottery ticket! Rest assured that potential event sponsors really are out there, and they actually have funds earmarked to spend on events just like yours.

The reason most organizations fail in the hunt for sponsorship dollars is the lack of a rock-solid game plan for identifying, attracting and signing sponsors. Wouldn’t it be great if there was an easy-to-follow roadmap to help you create winning sponsorship strategies?

You’ll learn:

  • How to think like a marketing expert to get your sponsorships noticed
  • How to determine what makes sponsors “tick”
  • How to use language and statistics to add to your event’s appeal
  • How to create sponsorship materials that stand out in the crowd
  • How to efficiently prospect and approach potential sponsors
  • How to get your board and committee comfortable with Asking
  • How to identify sponsor prospects
  • How to contact and follow up with sponsor prospects
  • How to create an irresistible Sponsorship Deck
  • How to lay out your Sponsorship Deck
  • How to determine what information and graphics to include
  • How to work efficiently and economically with your graphics team

The Tech Effect: Discover the Simple Solution that 1000s of Organizations Are Using to Grow Membership In Today’s World
February 14, 2:00 PM

Have you noticed that it’s getting harder and harder to grow your membership?

In this free 1-hour webinar, you’ll learn:

  • All about The Tech Effect, the hidden threat that is making things harder for you to grow
  • 5 proven strategies to address The Tech Effect and attract new members right away
  • How an easy tech solution can save you hours of administrative work every day

This is not your typical webinar. It follows the story of one membership manager’s challenges, and ultimate triumph. A story that has inspired thousands of others to grow their memberships faster than ever.

If you’re a Wild Apricot customer, you may already be applying these strategies because our software does most of it automatically, but please join us if you feel you could learn more. We’d love to have you.


Successfully Implementing Volunteer Program Changes
February 14, 2:00 PM ET

What should you do when it’s time to change the policies and procedures that govern or guide the volunteers that work with your organization? How can you create a culture of inclusion and get buy-in for those new policies? This training will give you the tools to approach program changes in a strategic way. We will also cover what to do if volunteers either can’t or won’t adopt the policies, how to manage that situation, and what to do if ultimately you need to ask a volunteer to leave.

What You’ll Learn:

  • Theories for change management
  • Pitfalls and challenges around implementing changes in a volunteer engagement program
  • Opportunities to build buy-in and support for changes
  • What to do if you need to ask a volunteer to leave
  • Who Should Attend:
  • Leaders of Volunteer Engagement
  • Volunteer Program Managers
  • Supervisors of Volunteers

Motivate Monday with Pamela Grow
Monday, February 18, 1:00 PM ET

Every Monday at 1:00 pm ET nonprofit professionals gather from around the world to share their most recent successes, learn from the top professionals in the sector, grab an easily implemented tip for the week, and get inspired!

Motivate Monday’s guest list reads like a “Who’s Who” of the nonprofit sector, with participants ranging from Ken Burnett to Tom Ahern to Gail Perry to John Haydon to Kivi Leroux Miller to Jay Love to Joan Garry…and YOU.


How to Use Social Media to Raise Money Online
Tuesday, February 19, 1:00 PM

Packed with practical, how-to advice and examples for small nonprofits on a limited budget, this free webinar will show you how to leverage your social media accounts to raise money and strengthen relationships with donors so they give again.

Topics discussed include:

  • Current trends in the social media landscape that nonprofits need to understand
  • How to choose the correct social media platforms for your small nonprofit
  • How to build up momentum on social media to launch a successful social media fundraising campaign
  • Tips and examples of simple ways to use the major platforms – Facebook, Instagram, Twitter, YouTube to raise money and build community

CHOOSING THE RIGHT DONOR MANAGEMENT SYSTEM
Wednesday, February 20, 2:00 – 2:30 PM ET

There are 100+ donor management systems out there that fit a very wide range of fundraising needs. This webinar will walk you through a data needs assessment process to help you determine which donor management system best meets the needs of your nonprofit.

 Specifically, we’ll cover:

  • Donation management software tiers
  • Donor management system core functionality
  • Pricing models
  • Four stages of needs assessment and vendor/solution selection

Get Started: Use Website Analytics to Improve Your Online Fundraising
February 21, 11:00 AM ET

If you’re not sure whether your donation form is any good. If you’re wondering what attracts your donor to your organization. If you don’t know which of your outreach efforts brings in the most online donors…

You can find the answers, and raise more dollars, by learning a few basic principles of website analytics.

Let Yesenia Sotelo of SmartCause Digital walk you through website analytics for fundraising in this information-packed training webinar specifically created for nonprofit communicators and fundraisers!


Rediscover the New Strategy Helping Nonprofits Unlock the Power of Email Marketing
February 21, 11:00 AM ET

This webinar will walk you through the fundamentals of email marketing for nonprofits, plus some new tips to optimize your existing strategy. Join us on Thursday, February 21 at 11am EST to unlock the following email marketing secrets:

  • Why you should use this specific framework to laser focus your email marketing
  • How to find, measure, and derive insights from the metrics that matter most
  • How to grow your email list without needing a coder or graphic designer

5 Ways to Keep Your Monthly Donors
Thursday, Feb. 21st, 1:00pm Eastern

In this interactive webinar you will learn the best approaches to keep your monthly donors giving for years on end, using tools you already have in place.  

The webinar will focus on the following:
  • The difference between hard and soft cancels.
  • Different tools and approaches to help you prevent lapsing monthly donors.
  • The best approach to bring monthly donors back.
  • How to thank and cultivate monthly donors to prevent them from ever canceling to begin with.
  • Reviewing examples and case studies

Creative and Innovative Recognition Strategies for Today’s Volunteers
February 21, 2:00 PM

Are you doing the right things to recognize the work volunteers do for your organization? Are your recognition strategies and events stuck in the past?

In this webinar we’ll discuss what motivates today’s volunteers and discuss strategies for matching recognition to motivation. We’ll also share examples and ideas to incorporate creative and meaningful recognition into your volunteer engagement strategy.

What You’ll Learn:

  • Matching modern volunteer’s motivation to recognition events
  • How to update and breathe new life into your recognition events

This Is How Our Most Successful Clients Fill Their Events
February 21, 2:00 PM

Have you found that it’s getting harder or taking longer to fill up your events? Are you sick of waiting for checks in the mail? Exhausted from processing registration forms?

In this webinar, you’ll learn:

  • 3 recent trends preventing people from registering for your events
  • One simple way to avoid event-related cash flow problems
  • A proven 3-step process to fill events fast and cut your workload in half

COLLABORATION & SHARING USING MICROSOFT TEAMS
Thursday, February 21, 2:00 PM ET

Join Tech Impact to learn about Microsoft Teams. Teams brings messages, files, people, and tools into a single app in Office 365. Best of all, perhaps, is the side effect of decluttering your Inbox. In this webinar we’ll cover:

  • What is Microsoft Teams?
  • Where does Teams fits into the rest of Office 365?
  • How to use channels, tabs, and integrations to match your workflow.
  • What’s happening to Skype for Business?

New
5 Ways to Keep Your Monthly Donors
Thursday, February 21, 2:00 PM ET

So you have some monthly donors? Congratulations! But, how about those expiring credit cards? 

Can you do something when the donor’s payment doesn’t go through? How many times or how long should you keep ‘nudging’ monthly donors to give you their updated information? And can you bring them back after their monthly gifts stopped? 

You’ll learn the difference between hard and soft cancels. You’ll get answers to all these questions and more during this brand-new webinar, especially designed for those organizations who already have monthly donors. But, it’s also very worthwhile attending if you’re still in the process of starting your program, knowing what to do from the beginning stages is important.

Because monthly donors are so powerful. 100 monthly donors are worth an average of $24,000 a year. They’ll give two to four times more than other donors. They’ll stay with you for at least 5 to 7 years and often even longer. They’re 7 times more likely to leave you in their will. 

In this interactive webinar you will learn the best approaches to keep your monthly donors giving for years on end, using tools you already have in place.  

The webinar will focus on the following:
  • The difference between hard and soft cancels.
  • Different tools and approaches to help you prevent lapsing monthly donors.
  • The best approach to bring monthly donors back.
  • How to thank and cultivate monthly donors to prevent them from ever canceling to begin with.
  • Reviewing examples and case studies

How to launch and grow a nonprofit
February 21, 4:00 PM ET

Building a successful nonprofit begins with a passion for helping others and forming strong relationships. Join us to learn how Alan Chorun, executive director of Young Vision Africa built his nonprofit from the ground up. What started with humble beginnings grew to build a clean water system, a school, a medical clinic, and homes for families. And they have so much more planned for 2019.

Who should watch? This session is designed for any nonprofit organization wanting to engage others in the mission of the nonprofit, grow supporters and sustain the nonprofit.

This webinar covers:

  • How to establish important relationships and build resources
  • Trust-building strategies for your important audiences and using mission-focused marketing
  • The often-missed crucial step of gaining buy-in from the people you are trying to help
  • Changing lives through education and skills-building

Motivate Monday with Pamela Grow
Monday, February 25, 1:00 PM ET

Every Monday at 1:00 pm ET nonprofit professionals gather from around the world to share their most recent successes, learn from the top professionals in the sector, grab an easily implemented tip for the week, and get inspired!

Motivate Monday’s guest list reads like a “Who’s Who” of the nonprofit sector, with participants ranging from Ken Burnett to Tom Ahern to Gail Perry to John Haydon to Kivi Leroux Miller to Jay Love to Joan Garry…and YOU.


Online Giving & Marketing Strategies: What Works and What Doesn’t
Monday, February 25, 1:00 PM ET

Are you unhappy with your organization’s online presence? Or curious about emerging and time-tested strategies that could boost your ROI?

This webinar will feature two online giving experts who will share best practices for nonprofits: what works now and what doesn’t work as much as it did before (and why). They’ll also present a nonprofit success story, highlighting how its digital presence has evolved and sharing lessons learned.


Re-Energize your Volunteer Program by Designing Mission-Driven Opportunities
February 26, 2:00 PM

Too often organizations look at volunteer engagement as something that’s nice to have, and never realize the true potential of volunteers. But, our organizations become more successful, responsive, and effective when we look at volunteers as a key component to our organization’s success.

In this session we’ll discuss creating a connection between the work volunteers do and the mission of your organization. You’ll learn how to design volunteer opportunities with real impact, and how to tell the story of that impact both within your organization and to your community. Attendees will leave with sample mission-driven position descriptions and a worksheet to help craft their organization’s story of volunteer engagement.

What You’ll Learn:

  • Design impact first opportunities
  • Recognize the role of language in designing and building buy-in for volunteer opportunities
  • Illustrate impact in your volunteer opportunities

Social Media Rules for 501(c)(3) Organizations
February 26, 1:00 PM

There has been an amazing increase in the avenues available to nonprofits to communicate their messages to an ever wider audience. These means of communication may be new, by the rules that govern advocacy by nonprofits have not changed.


7 Lessons Learned from Nonprofit Leaders
February 27, 1:00 PM

Nonprofit leaders face many challenges as they work toward achieving their missions. How best can they lead as they juggle multiple demands? Learn to recognize seven top pitfalls common to nonprofit leadership and how to rise above them. During this webinar, you will learn the key ingredients to: optimize your organization’s fundraising efforts, build collaborative partnerships with your board, and lastly, foster a strong, sustainable team and work culture.

Outcomes:

  • Avoid seven common mistakes made by nonprofit executive directors
  • Develop and implement a plan of action to engage and collaborate with your organization’s board
  • Identify the roles your nonprofit’s leadership will play in fundraising
  • Modify internal practices to build a strong team and nurturing work environment
  • Learn some tips for sustainable time management practices

Integrating Direct Response Strategies into your Annual Fund Outreach
February 27, 2:00 PM

Join Anthony R. Alonso, President of Catapult Fundraising, for a FREE, 45 minute webinar that will explore ways to integrate all forms of direct marketing into your Annual Fund program. Discover techniques to incorporate direct mail, e-mail, telephone solicitation, social media channels, and other forms of digital media content into your case for support and solicitation efforts.

This session will look at current statistics and what these numbers really mean for your organization and for your team’s development efforts. Develop a strategy for capitalizing on your social media platforms and how to make the most out of your email, text message, and telephone solicitation efforts for your non-profit.


Managing Cash Flow
Thursday, February 28, 1:00pm ET

Learn how to anticipate and prepare for the ebb and flow of cash coming in and out of your organization. We’ll explore how to navigate your nonprofit’s cash flow and how different types of income and expenses impact your finances. You will learn ways to avoid and manage cash flow challenges.


Resources for Resilient Nonprofits, Revealed
February 28, 1:00 PM

How is resilience defined at your nonprofit? When faced with economic shifts, political challenges, and demographic changes, would you rise above?

In this webinar, industry leaders will reveal how they recovered from setbacks, adapted to change, and kept their organization going in the face of adversity.


3 Easy Ways to Retain More Members Using Software
February 28, 2:00 PM

Do you sometimes feel that your membership is like a leaky boat? Every time you look at your database, you notice a few members have left?

In this free 45-minute webinar, you’ll learn how to:

  • Get your members to renew on their own, so you don’t have to chase them
  • Automate your new member onboarding process and save hours each week
  • Quickly identify who is about to leave, and what you can do to keep them.

If you’re a Wild Apricot customer, you may already be applying these strategies because our software does most of it automatically, but please join us if you feel you could learn more. We’d love to have you.

MARCH


Nonprofit Succession Planning: Leading By Sharing Power
Thursday, March 7, 2 PM ET

How long will it take to for your organization to meet its mission, declare victory, and go out of business? Some nonprofits can envision success in a decade or two; others will continue for centuries. Will you be around for the victory party? If you’re not training the next generation of leaders, who will carry on?
 
In this workshop, we’ll discuss:
 
  • How organizations grow and change over time – and how leadership needs change as nonprofits grow
  • Why “just doing it yourself” is seldom the best choice
  • Short-term contingency plans vs. long-term transition plans (you need both)
  • Tangible tips for training and empowering others to lead


Recruitment on a Mission: How Nonprofits Can Attract & Retain Today’s Talent
Wednesday, March 13, 2:00 PM ET

Millennials are currently the largest generation in the workforce, with generation Z earning their degrees and entering the job market hot on their heels. With for-profit companies and organizations of all sizes clamoring for a record low number of available workers, small and medium size nonprofits need to know how they can compete. Armed with insights into key areas of opportunity, mission-driven organizations can not only stand shoulder-to-shoulder with larger and for-profit organizations but also even excel in attracting the next generation of discerning workers!

Attendees will leave the webinar with more information on:

  • How their mission can serve their recruitment efforts
  • How nonprofit organizations can stand apart from the competition—without breaking the bank—to make their company attractive to multiple generations, including millennials and generation Z 

7 Steps for Getting Started in Major Gifts (Even in Small Shops)
Wednesday, March 13, 3:00 PM ET

If you wish you could be raising big gifts for your organization but you don’t know where to start, then this webinar is for you! Join us to learn 7 basic steps for connecting your organization to individuals with the capacity to make a significant gift.

In this free webinar, you will learn:

  • How to define a major gift for your organization
  • What 5 elements to have in place before starting a major gifts program
  • What your fundraising goal tells you about prospects
  • How to find major gift prospects to support your mission
  • How to build donor relationships that lead to big gifts
  • What you must do when planning a successful Ask visit
  • The best ways to thank your donors so they keep on giving

Thursday, March 14 at 1pm ET

Do you struggle to keep a treasurer on your board of directors? Or aren’t sure where to even look to recruit someone qualified for the treasurer role?

By the end of this webinar, you will learn:

  • Standard financial governance roles and responsibilities for boards of charities and not-for-profit organizations
  • Standard financial positions and responsibilities in charities and not-for-profit organizations, including the treasurer
  • How and where to find awesome treasurers
  • Ideal qualifications for treasurers
  • Training materials and resources for treasurers

Much has been written about the growing importance of managing uncertainty to protect and enhance organizational value. Some will wonder, however, what managing the downside and upside of risk or uncertainty looks like. Others may wonder what the process and role of a risk management practitioner entails, and some will ponder over the key steps needed to shift from theory to practice. Monica Merrifield is an internationally recognized strategic risk executive who will share practical approaches, techniques and tools to build risk management capabilities in your organization. Join us for this timely session to gain insights on how to navigate uncertainty with success, while achieving the impact we desire for our communities.

By attending this webinar, you will:

  • Obtain a deeper understanding of risk and opportunity, and why actively managing uncertainty matters more today.
  • Learn what managing risk and embedding risk thinking means for social sector leaders.
  • Gain insights that will help you navigate the upside and downside with success in your organization.

What’s My Role as a Nonprofit Board Member
March 27, 12:00 PM ET

You’re at the table – now what? Learn to participate in board meetings and other engagements with more confidence and knowledge about your role as a board member. We’ll cover board responsibilities and how you can be a strong resource for a nonprofit organization.

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